Using buyer intent signals is a game-changer for improving Amazon marketing strategies in the UK, as it allows brands to target shoppers who are most likely to convert. These signals—such as search queries, product views, cart additions, and browsing patterns—offer valuable insights into what customers want and when they are ready to purchase. By analyzing this data, sellers can creat... https://www.brandscapeventures.com/blog/using-buyer-intent-signals-amazon-marketing-uk