“We began to work on our packaging, and we realized that we required to make a thing that wasn’t about remaining poured, but that can be eaten how bottle water was,” Swanson reported. “We developed an ergonomic bundle that customers would wish to drink out of, and released in 2016.” https://www.tumblr.com/sustainablemilkcartons/769456799563776000/embracing-sustainable-hydration-with-eco-friendly